Thousands of websites struggle and battle to gain the top position in result pages of the top search engines and it depends on a certain number of factors. Backlinks are considered as one of the most important factors which can help a user to move from one website to another and is considered as a compelling indication of value to Google.
These days, most of the business owners recognize the usefulness and benefits of link building, so they seek the help of the best SEO Company in India to gain the maximum number of backlinks to their websites.
What you need to know about Backlinks
Backlinks are also known as inbound or incoming links and are created when one website provides the link to another website. For example, you are reading about a specific vacation location and that content links to a blog post comparing the different travel agencies that offer tours in that specific location. So, a backlink is created to the blog of travel agencies from the vacation location site.
Importance of Backlinks
Backlinks are important for SEO as they can signal to Google that your content seems trustworthy as well as valuable to some other resource. So more number of business owners is investing in SEO services in India for gaining more number of backlinks in their websites as when a website earns additional links, search engine infers that the contents of that website is valuable and it is worth of ranking well on the SERPs. The main importance of backlinks for SEO includes:
1. It determines how the contents of your website get indexed: Google as well as other popular search engines use search spider in order to index websites by depending on the quality of backlinks they possess.
2. Drives more quality traffic to a website: When you build good quality backlinks from other websites you will be able to drive more traffic to your website from other sites. People will tend to rely more on your website and in this way, you website can gain more authority.
3. Your website will build more trust among your targeted audiences: Presence of inbound links can indicate relevance as well as importance of your website. Top search engines give more importance and credit to such websites which are endorsed by other websites. This can gain a higher rank in the search results of the popular search engines and can automatically gain the trust of more number of your targeted audiences.
But it must be remembered, that search engine will consider the quality of the contents on the websites with the inbound links and backlinks alone cannot guarantee high rank on search engines. So also make sure to look at other factors of SEO with the help of services from companies like SEO online India.